<p>At Fluent, your privacy is a top priority. This Privacy Policy explains how we collect, use, and protect your personal data when you interact with our website, book a stay, or use our services.</p><hr /><h5> </h5><h5>1. Information We Collect</h5><p>We may collect the following personal information when you engage with Fluent:</p><ul><li><strong>Personal details</strong>: Name, email, phone number, and booking preferences.</li><li><strong>Payment information</strong>: Credit card or payment details for processing reservations.</li><li><strong>Technical data</strong>: IP address, device type, browser details, and website interaction (via cookies).</li><li><strong>Preferences</strong>: Special requests and marketing communication opt-ins.</li></ul><hr /><h5> </h5><h5>2. How We Use Your Data</h5><p>Your information is used to:</p><ul><li>Process bookings and provide seamless guest experiences.</li><li>Communicate about reservations, updates, and promotions (if opted in).</li><li>Enhance our website and personalize your browsing experience.</li><li>Respond to inquiries and manage customer service requests.</li><li>Deliver targeted advertising based on preferences and browsing activity.</li></ul><hr /><h5> </h5><h5>3. Sharing Your Data</h5><p>We respect your privacy and only share data when necessary:</p><ul><li><strong>Service providers</strong>: Payment gateways and booking platforms to manage your stay.</li><li><strong>Marketing partners</strong>: For targeted advertising (e.g., Google Ads, social media platforms).</li><li><strong>Legal obligations</strong>: Complying with requests from law enforcement or authorities.</li></ul><p>We do not sell your personal information to any third parties.</p><hr /><h4> </h4><h5>4. Keeping Your Data Secure</h5><p>Fluent employs industry-standard security practices, including encryption and regular audits, to protect your personal data. While we work to safeguard your information, no system can guarantee complete security.</p><hr /><h4> </h4><h4>5. Cookies and Tracking</h4><p>We use cookies to:</p><ul><li>Understand how you navigate our website.</li><li>Deliver personalized ads and improve site functionality.</li></ul><p>You can manage cookies in your browser settings, but this may limit certain features.</p><hr /><h5> </h5><h5>6. Your Rights</h5><p>You have the right to:</p><ul><li><strong>Access</strong>: Request a copy of your personal data.</li><li><strong>Correction</strong>: Update inaccurate or incomplete information.</li><li><strong>Deletion</strong>: Request removal of your data, subject to legal obligations.</li><li><strong>Opt-out</strong>: Unsubscribe from marketing emails via the provided link.</li></ul><hr /><h5> </h5><h5>7. Legal Basis for Processing</h5><p>We process data based on:</p><ul><li><strong>Consent</strong>: For marketing communications.</li><li><strong>Contractual necessity</strong>: To fulfill bookings and services.</li><li><strong>Legal compliance</strong>: Adhering to applicable regulations.</li></ul><hr /><h5> </h5><h5>8. Third-Party Links</h5><p>Our website may link to third-party platforms (e.g., booking engines, social media). Fluent is not responsible for their privacy practices, so we recommend reviewing their policies.</p><hr /><h5> </h5><h5>9. Updates to This Policy</h5><p>Fluent may update this Privacy Policy to reflect changes in our practices or legal requirements. Updates will be posted here with a revised effective date.</p><hr /><h5> </h5><h5>10. Contact Us</h5><p>Have questions about your data? Please contact us at:<br /><strong>Email</strong>: <a href="mailto:hello@fluentliving.com" rel="noopener">hello@fluentliving.com</a></p>